Coffee Franchises the Recession Proof Business?
Its addictive, its socially accepted and you can make money selling it. Coffee is so widely consumed most people don’t even identify it as a drug This addictive quality of coffee makes buying a coffee shop franchise seem an intelligent decision. In reality its just the same as buying yourself a job. Instead of being the carefree counter hand who simply goes to work and makes an hourly wage all the responsibilities of running a business are resting on your shoulders..
Buying a coffee franchise is the same as owning any other food franchise. Your potential customer base is limited to the number of people passing by your store and what if a similar shop opens nearby? You will effectively be buying yourself a job that expects more responsibility on your part. You will need to manage the business, work in the business, organize staff and do their pay. Is that extra responsibility really what you are looking for? Owning a franchise will keep you tied up in a job you cant escape from. Your lifestyle will be sacrificed for the money